The story behind my most liked picture on Instagram

This picture of a Reindeer Trainer with his son, crossing a creek by sled in a winter wonderland, is my most liked picture on Instagram to date. It has been featured and reposted by a dozen of accounts; big and small. Some of the major features include Afar Media, Visit Sweden and Matador Network. Collectively, this image has gained around 15 000 likes, which is large by my current standards, as I am fairly new to Instagram. So how did this likable picture happen? Here is my story: